Inspiring Homeowners About Exterior Home Design Just Got Easier
“With Mastic’s online design tools, there is no learning curve, so all contractors, from beginners to experts, can provide design advice they — and their clients — can trust.”
Dave and Jenny Marrs of HGTV’s “Fixer to Fabulous” are a team: She brings design expertise, while he owns the craft of construction. But if Jenny isn’t on a customer call, Dave knows he can still provide quality design advice with the help of Mastic’s design tools.
“As general contractors, we want to provide expert, high-quality construction for our clients, but keeping up with exterior design trends can feel daunting,” says Dave Marrs, builder, contractor and craftsman. “Luckily, Mastic is here to help. With their design resources and expansive product offerings, we contractors now have the tools to guide homeowners to the look they want.”
Watch as Dave & Jenny showcase the range of Mastic Pro Resources designed to help Pros inspire homeowners:
Inspire Them with a Lookbook
If your clients need some guidance in creating their perfect curb appeal, the Mastic Lookbook provides the perfect starting point. Easily viewed on a tablet or laptop computer, the lookbook combines inspirational home images with curated product selections.
Mastic® offers a wide range of colors that tap into the latest trends, all in a variety of styles that allow your client to create their own unique look. With accompanying trim, moulding and stone veneers, you can offer the perfect accents for your client’s vision.
Whether your client is renovating an existing home or working on a new build, Mastic can inspire them with exterior design solutions that combine on-trend looks and long-lasting durability.
Show Them Options with the Visualizer
Once you’ve piqued their interest, take the next step with the Ply Gem Home Design Visualizer. With a gallery of ready-to-design sample homes and the ability to design from an uploaded photo of a current project, the visualizer allows clients to explore exterior design options with their contractor as a trusted guide. It doesn’t require any expertise to get started.
“As a general contractor myself, I know that time is valuable,” says Dave. “If an online design platform isn’t intuitive and easy to use, it isn’t helpful; it’s a hindrance. With Mastic’s Home Design Visualizer, there is no learning curve, so all contractors, from beginners to experts, can provide design advice they — and their clients — can trust.”
Being able to see the results leads to more business for contractors. Contractors who use visualizer tools report up to a 60% sale closure rate and increased upselling, according to Renoworks, the technology company that powers the Ply Gem Home Design Visualizer.
The Ply Gem Home Design Visualizer puts the creative power of a designer in the palm of your hand, with ready-to-use color palettes curated by Jenny Marrs. And because it can be accessed from your phone, you can design from anywhere, anytime, whether that’s in a client meeting or at the jobsite.
“It’s like having an on-site, on-call designer in your pocket, ready to help you and your client design their dream exterior,” says Dave.
Put the Decision in Their Hands with Product Samples
Now that they’ve seen exactly how the exterior will look before installing a single board, give them a tactile experience with product sample cards.
“There’s nothing like pairing Mastic’s online design tools with product samples that enable homeowners to see and feel the siding that will transform their home,” says Dave.
Keeping up with exterior design trends doesn’t have to be daunting. With Mastic’s design tools, contractors can offer their clients personalized designs with no learning curve, allowing them to increase their business and client satisfaction.
Become a Mastic Pro
Want to know more about using Mastic Siding & Accessories on your next project? Contact a Mastic representative to get started today.